How did you use media technologies in the construction,research, planning and evaluation stages?
Throughout the duration of creating our media products, we used many media technologies in the construction of our projects. Firstly, we researched possible songs to create a music video to. To do this we used http://www.youtube.com/ and http://www.google.co.uk/. This helped us analyse and consider different creations of music videos within our minds. We then put the possibilities to a vote taking in the the ideas of how we would create the video. Calvin Harris was chosen as the group already had certain ideas they would like to carry out as the piece of music was upbeat and expeditious.
After the planning process, we went on a reccy taking images of locations on our camera. This helped us create an idea of positive and efficient places to film. During the filming process, we only had three people within the group so this meant we had to delegate the roles which meant Osman preforming and then myself and Ahmed taking turns using the camera.
During filming, we used a series of camera shots and angles as we wanted to use various shots within our film. We found that we could film all the footage on a tripod, as we needed to film in difficult positions, therefor having to holding the camera ourselves. Also, when going to film on the bus, we realised that the bus would be moving, this would make it difficult to film. However, our teach advised us to use a rig to film as it would create a very interesting effect in our video and we could enhance and add effects during the editing process. We found that this worked and many people commented on how good it was when completed. In addition to this, the scene, in which many people also liked was the low angle used when filming the legs of people walking through the door. This was quite easy to film as we placed the camera on a tripod in a corner where no-one could see it then pressed record when students came in and out the the doors for their lunch break. Many people thought this was efficient.
After filming we then used a usb cable to log and capture our footage on Final Cut Pro where we would edit and complete our video. When we looked at our bin within Final Cut Pro, this made us realise that we would need more footage as when we captured the footage, the quality was not very good and made us rethink the whole process as we would have to go out and re-shoot some scenes again. Also, the lip syncing that we had record was not very efficient as Osman did not know the lyrics that well. This meant that Osman had to rehearse and get the lyrics right for next time. The second time we filmed the lip syncing we decided to film this on a green screen as we did not have enough time to set and prep the theatre. Later on in the process we found it hard to make it look like the one we had done naturally in the theatre using the lighting system as we now had to add different effects to make it look realistic. In the end we managed to this as we added effects, such as;cross dissolves, flashes,glows and light rays. Also, whilst we are within the effects department, during the music video, we increased the pace of the footage many times to correspond to the upbeat tempo of the song. Also, the cuts of the scenes within the timeline had to be very short and pacy as we wanted it to link to the beats within the music. We also, used many transitions within our music video to link present scenes to their previous scenes smoothly and to do this we used cross dissolves and fades in and out.
After completing our music video, we created a directors commentary to show some of the effects that we we used. This gives you a direct audio from the directors of the music video.
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